在当今的时代，销售无时不在、无处不在，它充斥着人们生活、工作、学习的方方面面。小到个人，大到企业、组织、机构、行业乃至整个国家，都无法离开销售而存在。本书引用国内外销售名家的经典案例，旨在帮助销售人员提高销售的技巧和技能、提升销售业绩。
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